By BOTCHRONICLES
November 2025
7 min Read
Everyone loves the glossy demo: a shiny robot gliding between racks, a cobot arm placing parts with cinematic precision. But the truth is, most robotics projects don’t fail because the robot is “bad”. They fail because no one told you what really matters around the robot. Here’s what manufacturers rarely say out loud.
Robotics is not a plug-and-play machine purchase; it is a fundamental process transformation. Ignoring the non-technical aspects—the environment, the people, the IT backbone—turns a promising investment into an expensive prototype.
1. Your process is probably not ready for a robot
Robots don’t magically fix messy processes. If your workflows are inconsistent, undocumented, or rely heavily on “Jean knows how to do it”, a robot will amplify the chaos. Before even signing a quote, you must meticulously map the process, checking every detail:
- What exactly needs to move, check, pick, or place? Document the exact required path and actions.
- When? How often? With which exceptions? Define all edge cases and timing windows.
- Who decides what is “urgent”? If you can’t draw the process flow, don’t automate it yet.
2. Integration will be harder than the demo
The vendor’s test video used perfect pallets, perfect lighting, perfect timing. Your warehouse or factory is... not that. The robot itself might be 30% of the project. Software integration, IT security, and change management are the other 70%. Expect friction with:
- Network and connectivity: Dealing with shaky Wi-Fi or dead spots is often overlooked.
- Physical reality: Unpredictable elements like forklifts, uneven floors, or people walking in the wrong place.
- System backbone: ERPs, WMS, or MES that were never designed to exchange real-time data with a robotic fleet.
🚀 3. Your people will make or break the project
Operators who feel “replaced” will not become your best beta testers. If you don’t involve them early, they’ll find every bug—and use it as proof the robot is a bad idea. Turn them into “robot champions”, not passive victims, by including them from day one to critique the process and highlight where the robot will really get stuck.
Finally, never see maintenance as optional. Robots need spare parts, planned maintenance schedules, and a clear internal owner. Ask early: who gets the call at 2 a.m. when the robot blocks the line? If you can’t answer that, you don’t have a project—you just have an expensive prototype.
The biggest hidden secret: successful projects often start humble. One use case, one zone, one team. Measure. Adjust. Scale. The robot is just the visible part of the iceberg.